Southern Utah University

Course Syllabus

Southern Utah University
Southern Utah University
Fall Semester 2026

Strategic Self Marketing (Online)

SUU 3100-31I

Course: SUU 3100-31I
Credits: 3
Term: Fall Semester 2026
Department: Interdisciplinary Studies
CRN: 32762

Course Description

Students will be introduced to the use of strategic marketing techniques to design, enhance, and promote past experiences and professional image. Students will reflect on prior learning experiences to effectively develop a website e-portfolio.. (As Needed) [Graded (Standard Letter)] Registration Restriction(s): None

Required Texts

There are no required texts for this course. Anything that you need to complete an activity will be provided for you via Canvas. 

Learning Outcomes

  • 2.5 Presentation (Communication) - Students will develop the ability to market themselves and their accomplishments by creating a deliverable that is clear, affecting, and compelling. 
  • 10.1 Connections to Experience (Integrative Learning) - Students will reflect on prior learning experiences outside of the formal classroom by creating meaningful connections with the students’ professional image. 
  • 12.4 Transfer (Lifelong Learning) - Students will review themselves and their past experiences to develop and apply them to potential opportunities.

Course Requirements

Welcome! This is a learning community. In this class we will learn together and from each other, not only about literature and culture but about critical thinking. This community is guided by the belief that all students benefit from training and experiences that will help them to learn, lead, and serve in society. All members of our campus community must accept the responsibility to demonstrate respect for the dignity of others. It is likely that you will not agree with everything that is said or discussed in the classroom. Respectful behavior and responses are expected at all times. When you disagree with someone, be sure that you make a distinction between criticizing an idea and criticizing the person. Expressions or actions that disparage a person’s race, ethnicity, nationality, culture, gender, gender identity / expression, religion, sexual orientation, age, disability, or marital, immigration, parental, or veteran status are contrary to the mission of this course and will not be tolerated. If at any point in the semester you have a question, issue, or situation that will limit your ability to participate in class or complete your assignments, please contact your instructor as soon as possible. See University Policies for more information.

Course Outline

By the end of this course, you will…

1.     …build an e-portfolio website.

2.     …establish your personal brand.

3.     …create an elevator pitch for yourself and practice your interview skills.

4.     …update or create a LinkedIn profile. 

Instructor's policies on late assignments and/or makeup work

Given the accelerated nature of this course, turning in late work can put students at risk of falling behind in other aspects of the course. However, I want to establish procedure for when life interrupts or impedes our academic ventures and affects our ability to turn in or complete assignments. Given that, the late work policy is as follows:

·       I will accept any late work at full credit PROVIDED THAT you send me an email before the original due date/time that communicates to me that the assignment will be late. I don’t need to know why or for what reason; just communicate to me that the assignment a) will be late and b) a tentative alternative deadline. If you do not provide an alternative deadline, I will suggest one (ie, “how about in the next 24 hours/by midnight the next day?”). 

·       Any late work that is turned in without prior notice will be accepted, no questions asked with a 5% deduction.

·       If something comes up in life that makes the need for more consistent accommodation arises, please let me know so that we can work something out. 

Attendance Policy

Your "first day" of attendance is marked by your first submission. This will be your introduction discussion post and a syllabus quiz. While this is an asynchronous course, you will be expected to "attend" by submitting your assignments on time. If you have extraneous circumstances, please reach out to your instructor to ensure that you get the help you need.

AI Usage

There is no AI usage allowed in this course. I know that there might be instances of AI usage that I will occur anyways and that I may not catch or are not apparent. My concern with AI usage is not that I don’t like it or that some consider it not academically appropriate; it’s that it robs you of your chance to think critically and interact with the course material and source texts and replaces your work. There is a time and place for AI usage; this course is not it. In the majority of cases, I don’t believe that students use AI because they are bad or lazy students, but because they feel they have no other choice in order to get the desired grade, which places priority on the grade instead of learning material. I have designed (and am constantly redesigning) my courses and grading strategy to make learning, and not grades or scores, the priority for students. In my experience, students turn to AI when they feel that due to time constraints, other reasonable priorities took precedence, or sometimes simply fear of a bad grade, they have to use AI to do the work “correctly”. If, for any reason over the course of this term, you feel like you need to use AI for any reason, please schedule a time to meet with me so that we can find a way for you to do the work without AI usage. I would rather it be late or somehow modified instead of using AI. You would not ask someone else to practice an instrument for you so that you can show up and play the recital or concert; you would not send a body double to run or train for you and then enter yourself in a race or other athletic event and expect the progress made by the body double help you; you cannot learn to write, read, and think critically if you are delegating those activities to a machine that is trained to spit out recreations of material that it consumes. If it is not worth your time to do the activities, write/create the assignment, and reflect on your learning, it is not worth my time to grade it. Please see the below section on AI for further information and resulting actions if AI usage is detected in this course. 

ADA Statement

Students with medical, psychological, learning, or other disabilities desiring academic adjustments, accommodations, or auxiliary aids will need to contact the Disability Resource Center, located in Room 206F of the Sharwan Smith Center or by phone at (435) 865-8042. The Disability Resource Center determines eligibility for and authorizes the provision of services.

If your instructor requires attendance, you may need to seek an ADA accommodation to request an exception to this attendance policy. Please contact the Disability Resource Center to determine what, if any, ADA accommodations are reasonable and appropriate.

Academic Credit

According to the federal definition of a Carnegie credit hour: A credit hour of work is the equivalent of approximately 60 minutes of class time or independent study work. A minimum of 45 hours of work by each student is required for each unit of credit. Credit is earned only when course requirements are met. One (1) credit hour is equivalent to 15 contact hours of lecture, discussion, testing, evaluation, or seminar, as well as 30 hours of student homework. An equivalent amount of work is expected for laboratory work, internships, practica, studio, and other academic work leading to the awarding of credit hours. Credit granted for individual courses, labs, or studio classes ranges from 0.5 to 15 credit hours per semester.

Academic Freedom

SUU is operated for the common good of the greater community it serves. The common good depends upon the free search for truth and its free exposition. Academic Freedom is the right of faculty to study, discuss, investigate, teach, and publish. Academic Freedom is essential to these purposes and applies to both teaching and research.

Academic Freedom in the realm of teaching is fundamental for the protection of the rights of the faculty member and of you, the student, with respect to the free pursuit of learning and discovery. Faculty members possess the right to full freedom in the classroom in discussing their subjects. They may present any controversial material relevant to their courses and their intended learning outcomes, but they shall take care not to introduce into their teaching controversial materials which have no relation to the subject being taught or the intended learning outcomes for the course.

As such, students enrolled in any course at SUU may encounter topics, perspectives, and ideas that are unfamiliar or controversial, with the educational intent of providing a meaningful learning environment that fosters your growth and development. These parameters related to Academic Freedom are included in SUU Policy 6.6.

Academic Misconduct

Scholastic honesty is expected of all students. Dishonesty will not be tolerated and will be prosecuted to the fullest extent (see SUU Policy 6.33). You are expected to have read and understood the current SUU student conduct code (SUU Policy 11.2) regarding student responsibilities and rights, the intellectual property policy (SUU Policy 5.52), information about procedures, and what constitutes acceptable behavior.

Please Note: The use of websites or services that sell essays is a violation of these policies; likewise, the use of websites or services that provide answers to assignments, quizzes, or tests is also a violation of these policies. Regarding the use of Generative Artificial Intelligence (AI), you should check with your individual course instructor.

Emergency Management Statement

In case of an emergency, the University's Emergency Notification System (ENS) will be activated. Students are encouraged to maintain updated contact information using the link on the homepage of the mySUU portal. In addition, students are encouraged to familiarize themselves with the Emergency Response Protocols posted in each classroom. Detailed information about the University's emergency management plan can be found at https://www.suu.edu/emergency.

HEOA Compliance Statement

For a full set of Higher Education Opportunity Act (HEOA) compliance statements, please visit https://www.suu.edu/heoa. The sharing of copyrighted material through peer-to-peer (P2P) file sharing, except as provided under U.S. copyright law, is prohibited by law; additional information can be found at https://my.suu.edu/help/article/1096/heoa-compliance-plan.

You are also expected to comply with policies regarding intellectual property (SUU Policy 5.52) and copyright (SUU Policy 5.54).

Mandatory Reporting

University policy (SUU Policy 5.60) requires instructors to report disclosures received from students that indicate they have been subjected to sexual misconduct/harassment. The University defines sexual harassment consistent with Federal Regulations (34 C.F.R. Part 106, Subpart D) to include quid pro quo, hostile environment harassment, sexual assault, dating violence, domestic violence, and stalking. When students communicate this information to an instructor in-person, by email, or within writing assignments, the instructor will report that to the Title IX Coordinator to ensure students receive support from the Title IX Office. A reporting form is available at https://cm.maxient.com/reportingform.php?SouthernUtahUniv

Non-Discrimination Statement

SUU is committed to fostering an inclusive community of lifelong learners and believes our university's encompassing of different views, beliefs, and identities makes us stronger, more innovative, and better prepared for the global society.

SUU does not discriminate on the basis of race, religion, color, national origin, citizenship, sex (including sex discrimination and sexual harassment), sexual orientation, gender identity, age, ancestry, disability status, pregnancy, pregnancy-related conditions, genetic information, military status, veteran status, or other bases protected by applicable law in employment, treatment, admission, access to educational programs and activities, or other University benefits or services.

SUU strives to cultivate a campus environment that encourages freedom of expression from diverse viewpoints. We encourage all to dialogue within a spirit of respect, civility, and decency.

For additional information on non-discrimination, please see SUU Policy 5.27 and/or visit https://www.suu.edu/nondiscrimination.

Pregnancy

Students who are or become pregnant during this course may receive reasonable modifications to facilitate continued access and participation in the course. Pregnancy and related conditions are broadly defined to include pregnancy, childbirth, termination of pregnancy, lactation, related medical conditions, and recovery. To obtain reasonable modifications, please make a request to title9@suu.edu. To learn more visit: https://www.suu.edu/titleix/pregnancy.html.

Religious / Conscience Belief Accommodation

RELIGIOUS / CONSCIENCE BELIEF ACCOMMODATION: In accordance with SUU Policy 6.7 Student Belief Accommodation, students may request, in writing, that their faculty accommodate their sincerely held religious or conscience beliefs. Students should provide their faculty with sufficient advanced notice, if possible within the first five (5) business days of the semester or session, or thereafter with good cause for requesting an accommodation after the first five (5) business days.

Faculty must provide a schedule accommodation or excuse an absence, in any course, for students to observe or participate in religious holidays or an organized activity conducted under the auspices of the student’s religious tradition or religious organization.

In courses that are required for graduation or for an academic major, a faculty member may accommodate a religious or conscience belief by modifying an assignment or examination if its content conflicts with the student’s belief. Faculty may decline the accommodation if it would fundamentally alter the course requirements. If declined, the student may request review by a neutral arbiter using the Belief Accommodation Request Form: https://cm.maxient.com/reportingform.php?SouthernUtahUniv&layout_id=5

Questions go to Assistant Provost Jake Johnson at johnsonj@suu.edu.

Disclaimer Statement

Information contained in this syllabus, other than the grading, late assignments, makeup work, and attendance policies, may be subject to change with advance notice, as deemed appropriate by the instructor.